Agency, freelancer or employee?

Should you work with a York PR agency, a York freelancer or employ someone? This is a conundrum faced by many businesses. I’ve worked in house managing a team and recruitment, I’ve appointed and managed PR and marketing agencies and have also worked for agencies as well as working freelance. I can give you aContinue reading “Agency, freelancer or employee?”

Pocklington Area Open Studios returns for its biggest event yet

10–11 May | 10am–5pm daily Pocklington, East Yorkshire: Pocklington Area Open Studios (PAOS) returns this May for its biggest event in its 14-year history, bringing together 31 locally based artists and makers across 21 venues throughout Pocklington and surrounding villages. Taking place on Saturday 10 and Sunday 11 May, from 10am to 5pm each day,Continue reading “Pocklington Area Open Studios returns for its biggest event yet”

Delivering cost effective marketing

Delivering cost effective marketing and PR is absolutely essential, particularly when you work with charities and small businesses like I do. Everyone is feeling the pinch and it’s more important than ever to ensure that every marketing penny is working as hard as possible for you. I might not be ‘cheap’ but I’m sure I’llContinue reading “Delivering cost effective marketing”

Annual report writing services

I’m a copywriter based in Yorkshire and I love writing annual reports! As the end of the financial year looms, it’s a time many organisations dread. The annual drama of writing your annual report. I’d love to chat about how I can help your organisation or business with annual report copywriting services. Tell your storyContinue reading “Annual report writing services”

Mental Health Resilience Open Training Courses launched by Railway Mission

Two new half-day open mental health resilience training sessions have been launched by Paideia Coaching, Railway Mission’s professional training arm. The courses are on 10 September in Leeds and 17 September in London and provide a cost-effective way for individuals or small groups to benefit from the railway-industry specific training, which normally requires a fullContinue reading “Mental Health Resilience Open Training Courses launched by Railway Mission”

Celebrating a decade providing freelance marketing and PR support

10 years ago in March I left a wonderful in-house job heading up the marketing and PR department at the National Railway Museum. I’d delivered a new brand, generated the best visitors numbers in over 3 decades (over 1 million!) and relaunched the locomotive Flying Scotsman and was seeking a new challenge. I’m proud toContinue reading “Celebrating a decade providing freelance marketing and PR support”

Media Coverage Success: Local Arts, Heritage, Hotels & Environmental Initiatives

Media coverage successes for hotels and heritage in North Yorkshire and Lincolnshire, local environmental and nature conservation projects and East Yorkshire artists.

Fundraising campaign for the North Yorkshire Moors Railway

I work with the North Yorkshire Moors Railway on an ad hoc freelance basis to support marketing and fundraising campaigns. I was recently engaged to develop and implement a marketing campaign to raise funds for the charity. The campaign aimed to raise £200,000 to kick-start the restoration of The Green Knight locomotive. My role involved:Continue reading “Fundraising campaign for the North Yorkshire Moors Railway”

New Online Course – Generating Media Coverage on a Shoestring

Are you involved with a non profit, charity or community project? My new online course on 29 January 2026 (evening) will help you to get your story in the media without any budget or experience. I will share tips from my day job – working in PR for over 30 years to help you goContinue reading “New Online Course – Generating Media Coverage on a Shoestring”